“Our North America convention was the perfect place for us to launch this great product,” said Scott St. Clair, chief executive officer of Neways. “We are proud to provide the latest innovation in Neways hair care to our distributors. As we roll out our Keratonics Hair Color System in our Asian and European markets, we expect to see the demand grow throughout the year.”

Staying true to Neways’ strict formulation and safety standards, the Keratonics Hair Color system avoids many questionable ingredients common in this product class. In particular, Neways’ Keratonics Hair Color is free of ammonia to avoid odor and harm to hair shafts. It also contains added enhanced botanicals and groundbreaking antioxidant-serum technology.

“With Keratonics Hair Color, you can say good-bye to your gray and enjoy rich, lovely color that’s so stunning, you’re sure to turn heads wherever you go,” said Kelly Bellerose, manager, personal care product marketing at Neways. “This revolutionary hair coloring system represents a true evolution in the category of hair color.”

About Keratonics Hair Color

With Keratonics Hair Color, users will enjoy unparalleled coloring, conditioning, and protection. This easy- to- use system reinforces the hair’s inner structure during and after coloring and extends color vibrancy between colorings. With Neways’ exclusive, concentrated, botanical-rich, and vitamin-rich formulas, users can experience optimum conditioning and powerful environmental protection against damage, breakage, and color fade. The ammonia free formulation helps minimize odor common to hair color processes making Keratonics Hair Color an easy, effective way to get gorgeous, urban-savvy hair while maintaining a Neways Healthy Home.

About Neways

Founded in 1987, Neways is dedicated to helping families transform their homes into Healthy Homes. With dozens of safe, effective nutritional and personal care products that are free of controversial ingredients, the company strives to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. Several hundred thousand active Neways distributors share the products in 29 countries, with nearly half of the company’s annual revenues paid back to distributors as commissions.

Contact

Jennifer Wolbers

Vice president, sales and marketing

801-418-2450

###

“Neways Hong Kong has shown steady progress in sales and growth ever since we opened two years ago,” said Scott St. Clair, chief executive officer of Neways. “We expect our Hong Kong market to play a much bigger role in our global strategy in coming years. Neways Hong Kong has a group of extremely committed distributors who are dedicated to helping Neways create ten million Healthy Homes worldwide.”

During the celebrations, several Neways distributors were awarded for their contributions in developing their Neways businesses.

• Top Sponsor of 2011: Ada Tong
• Fastest-Growing Organization of 2011: Mandy Man
• Market Development Award: Kent Goh, Carol Chou, and Juno Wang

Neways distributors who qualified for new advancements and bonuses were also recognized at the event.

• Diamond Ambassadors: Hui Fong Chu, Chu Wing Kit, Hui Mei Fong, Ada Tong, and Agnes Wong
• Asia Star Diamond Ambassador: Irene Chan
• Crystal Diamond Ambassador: Mandy Man and Viola Leung
• Car/House Bonus Qualifier: Ma Xiao Ling, Mandy Man, and Viola Leung

For pictures and videos from the event, please visit – http://www.neways.com/hk-en-us/Content1.aspx?PageId=3692.

About Neways

Founded in 1987, Neways is dedicated to helping families transform their homes into Healthy Homes. With dozens of safe, effective nutritional and personal care products that are free of controversial ingredients, the company strives to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. Several hundred thousand active Neways distributors share the products in 29 countries, with nearly half of the company’s annual revenues paid back to distributors as commissions.

Contact

Jennifer Wolbers

801-418-2450

###

“The Pacific Rim Convention holds a special place in the hearts and minds of Neways members and the corporate staff,” said Scott St. Clair, chief executive officer of Neways. “It’s a way for us to showcase the endless ways distributors can help make ten million Neways Healthy Homes a reality for everyone.”

The convention was held at Australia’s multi-award-winning Adelaide Convention Center, which has been internationally recognized for its facilities, levels of service, and credentials as a green venue. The convention featured several prominent Neways distributors, members of Neways’ Scientific Advisory Board, and representatives from the global executive management team.

“The Convention is a great way to learn about Neways, its products, and its vision, especially for the distributors attending the event for the first time,” said Andrew Kirss, managing director, Neways Australia. “This year, distributors got a chance to meet and learn from world-renowned speakers and our very own Diamonds. And they shared time and information with like-minded distributors from Australia and other international markets.”

About Neways

Founded in 1987, Neways is dedicated to helping families transform their homes into Healthy Homes. With dozens of safe, effective nutritional and personal care products that are free of controversial ingredients, the company strives to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. Several hundred thousand active Neways distributors share the products in 29 countries, with nearly half of the company’s annual revenues paid back to distributors as commissions.

Contact

Jennifer Wolbers

801-418-2450

###

“We are honored to receive not one but six 2012 Communicator Awards,” said Scott St. Clair, chief executive officer of Neways. “This recognizes the amazing talent we have in our creative services department. Our employees work tirelessly to provide the best communication tools for our distributors all over the world.”

The 2012 Communicator Awards received over 6,000 entries from ad agencies, interactive agencies, production firms, in-house creative professionals, graphic designers, design firms, and public-relations firms.

Entries were judged against a standard of excellence based on the 18-year history of the Communicator Awards with scoring on a 100-point scale. Entries are scored on a 100 point scale by the judges. Generally, gold winners received a score of 90 or above and silver winners received a score of 70 to 89.

“Our educational videos are designed to help distributors present the Neways mission and opportunity in an easy, effective, and engaging way,” said Jennifer Wolbers, vice president of sales and marketing at Neways. “The six awards demonstrate our commitment to helping our distributors grow their Neways businesses.”

Neways received the following awards:

Gold Award of Excellence

• “Neways Opportunity” – Film/Video – Self-Promotion Category
• “We Avoid 3,000” – Branded Content – Promotional/Branding Category
• “We Avoid 3,000” – Online Video – Animation Category

Silver Award of Distinction

• “Neways Vision” – Film/Video – Self-Promotion Category
• “Neways Vision” – Film/Vision – Direct Marketing Category
• “Neways Opportunity” – Film/Video – Direct Marketing Category

About the International Academy of Visual Arts:

The IAVA is an invitation-only organization of leading professionals from various disciplines of the visual arts, who are dedicated to embracing progress and the evolving nature of traditional and interactive media. Current membership represents a “Who’s Who” of acclaimed media, advertising, and marketing firms including: Time, rabble+rouser, Lockheed Martin, Pitney Bowes, Airtype Studio, and many others. For more information, see http://www.iavisarts.org/.

About the Communicator Awards:

The Communicator Awards is a leading international creative awards program honoring creative excellence for communication professionals. Founded by communication professionals over a decade ago, the Communicator Awards is an annual competition honoring the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio. The 2012 Communicator Awards received over 6,000 entries from ad agencies, interactive agencies, production firms, in-house creative professionals, graphic designers, design firms, and public relations firms. For more information, see http://www.communicatorawards.com/home/.

About Neways:

Founded in 1987, Neways is dedicated to helping families transform their homes into Healthy Homes. With dozens of safe, effective nutritional and personal care products that are free of controversial ingredients, the company strives to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. Several hundred thousand active Neways distributors share the products in 29 countries, with nearly half of the company’s annual revenues paid back to distributors as commissions. To learn more about Neways, visit http://www.neways.com/en/home.aspx.

Contact

Jennifer Wolbers, vice president sales and marketing

801-418-2450

###

“Neways University gives our distributors firsthand experience with Neways products, science, and training,” said Scott St. Clair, chief executive officer of Neways. “Distributors are able to participate in new product development through surveys, product testing, and tasting. Through this two-way exchange, we give our distributors a unique look into the exiting world of the Neways business opportunity.”

The intensive event featured several seminars and presentations from Neways’ Scientific Advisory Board, executive management team, and Neways staff, giving distributors an opportunity to learn about Neways’ product formulation, research, and development, as well as manufacturing and quality processes.

“My favorite session was Holly Stone’s talk on Neways skincare,” said Lim Bee Kean, a Neways distributor from Malaysia. “She inspired us on the uniqueness of Neways’ skincare with a simple but clear explanation.
I got an overall picture on how to present Neways’ skincare to others. I will definitely follow what I learned and teach my down-line to do the same.”

The event was attended by distributors from several Neways markets including Malaysia, Taiwan, Japan, and Korea.

“I was motivated to attend Neways U because of Neways’ Healthy Homes mission and my personal need to know more about the business,” said Edward Won Dae Choi, a Neways distributor from Korea. “Without any doubt, participating in Neways U has shown me that Neways is capable of achieving its goal of creating ten million Healthy Homes. The seminars and classes have motivated me to work harder and share Neways’ goal with the world.”

“What we learned from Neways U is that caring can change everything for the better,” said Kenji and Kayoko Sanpei, Neways distributors from Japan. “As we learned more about Neways’ history, the safety-conscious product philosophy, and relationships among people, we could tell that everything at Neways starts with caring, and that Neways is full of love. We are determined to assist Neways in making Healthy Homes a reality for everyone.”

About Neways U

Held every two years, Neways University is Neways’ biggest educational and intensive training event, providing Neways distributors the unparalleled opportunity to learn about the Neways products and business opportunity from Neways’ Scientific Advisory Board, executive management team, and corporate staff.

At Neways U, distributors from all over the world get a chance to personally experience the Neways difference through educational and informational seminars, presentations, and discussions. Distributors also participate in new product development through surveys, product testing, and tasting.

About Neways

Founded in 1987, Neways is dedicated to helping families transform their homes into Healthy Homes. With dozens of safe, effective nutritional and personal care products that are free of controversial ingredients, the company strives to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. Several hundred thousand active Neways distributors share the products in 29 countries, with nearly half of the company’s annual revenues paid back to distributors as commissions.

Contact

Jennifer Wolbers, vice president sales and marketing

801-418-2450

###

“We are very excited to provide the TrueTouch® difference to our customers and distributors in Korea,” said Scott St. Clair, chief executive officer of Neways. “As we introduce more products to the market, we expect to see tremendous growth in demand over the next couple of months. Korea is set to become a key market for Neways.”

“TrueTouch® is a brand synonymous with beauty and because it’s from Neways it’s also synonymous with safety and quality,” said Jennifer Wolbers, vice president of sales and marketing. “Our Korean distributors recognize this difference and we are happy to provide this opportunity to them.”

Holly Mathie, senior brand manager, visited Neways’ newest market in March to help launch the products.

“Korea has buzz and momentum. Our new showroom is absolutely beautiful, with windows all around and wonderful Neways branding,” Mathie said. “The staff is very friendly, and I loved watching people learn about the products, try samples, and find out how to grow their businesses. The members are really enjoying the features and business benefits of these products. They are excited to share them with others.”

Korea’s initial lineup of Neways products included Maximol Solutions, Hawaiian Noni, Durian Fusion, Ultimate Shampoo, Exuberance Conditioner, Refresh Body Bar, Refresh Bath and Shower Gel, and Indulge Bubble Bath.

Neways is also moving forward with preparations to open in Thailand in 2012. For more information on international Neways businesses, including a list of frequently asked questions about Korea and Thailand, please visit http://neways.com/en/opportunity/globalsponsoring.aspx.

About TrueTouch Skin Care:

TrueTouch® Skin Care is a daily four-step regimen of safety-conscious skin care products featuring unadulterated skin care basics to effectively communicate with your skin. Launched in 2010, the TrueTouch® precision-engineered formulas feature the perfect ratios of active ingredients. TrueTouch® Skin Care controls the delivery of compounds that help to moisturize, nourish, and protect your skin. Featuring botanicals, vitamins, and sun protection, TrueTouch® Skin Care draws upon a 15 year tradition of skin care expertise while incorporating the latest in skin care science to promote cellular support. The result is a healthy, radiant complexion that yearns to be touched. Listen to your skin – it’s asking for True Touch.

About Neways

Neways is dedicated to helping families transform their homes into Healthy Homes. With over 200 safe, effective nutritional and personal care products that are free of more than 3,000 questionable ingredients, the company has strived for 25 years to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. Several hundred thousand active Neways distributors share the products in 29 countries, with nearly half of the company’s annual product revenues paid back to distributors as commissions.

Contact

Jennifer Wolbers: 801-418-2450

www.neways.com

 ###

“Our Neways Gives program makes it a priority for Neways to seek out partnership opportunities with nonprofits across the globe,” said Scott St. Clair, chief executive officer at Neways. “Whether helping with the relief efforts in Japan or aiding those closer to home, our Neways Gives program makes it possible for us to respond quickly and effectively.”

The severe weather conditions prompted Illinois Governor Pat Quinn to issue a state disaster proclamation. So far, the National Weather Service has confirmed 64 tornado touchdowns across 14 states, resulting in widespread damages, multiple injuries, and 52 confirmed fatalities.

“Neways is proud to be in a position to help those in need, and we are thankful to Feed the Children for reaching out to us, “said Jennifer Wolbers, vice president of sales and marketing at Neways.

Last year, through its partnership with Feed the Children, Neways donated over $12,000 of retail products in response to the tornado in Joplin Missouri.

“Feed the Children has always responded during times of disaster and thanks to the generous donations of many of our corporate partners, including Neways, we are able to bring direct help to Illinois residents in need,” said Tony Sellars, spokesperson for Feed the Children.

About Neways

Neways is dedicated to helping families transform their homes into Healthy Homes. With over 200 safe, effective nutritional and personal care products that are free of more than 3,000 questionable ingredients, the company has strived for 25 years to make the world a healthier place, one home at a time.

In addition to providing exclusive products, Neways enhances people’s lives with a home-based business opportunity. Several hundred thousand active Neways distributors share the products in 29 countries, with nearly half of the company’s annual product revenues paid back to distributors as commissions.

The board now includes:

• R. Brad Oates, Chairman and Chief
  Strategy Officer of Stone Advisors, LP
• Tyler M. Ricks, former CEO of Yumnuts
  Naturals, former Senior Vice President and General Manager of Bear Naked, Inc.,
  and former Vice President of Pepsi-Lipton
• James J. Zenni, President and Chief
  Executive Officer of Z Capital, one of Neways’ new major shareholders
• Mark Gudis, a Managing Director of
  S.A.C. Capital Advisors, L.P., one of Neways’ new major shareholders
• Rahul Sawhney, a Managing Director of
  Z Capital
• Sarah Jacoby, a Managing Director of
  S.A.C. Capital
• Scott St. Clair, CEO of Neways

The Board will work closely with Mr. St. Clair, who has led Neways over the last few years and through a restructuring that enabled the Company to substantially reduce its debt and position itself to pursue substantial growth opportunities through new product and new market development.

Mr. St. Clair stated, “We are proud of the outstanding group of executives we have assembled to serve on the Neways Board of Directors.  Our directors bring global branded consumer products and strategic leadership experience to the Board.  The addition of Tyler Ricks and Brad Oates adds substantial depth of strategic leadership and industry experience.”

Mr. St. Clair added, “We are also pleased to have the engagement and involvement of Z Capital Partners and S.A.C. Capital, who in the aggregate own a majority of Neways. Coupled with an experienced management team, the new board brings together the right balance of Fortune 500 and international experience across consumer products and financial industries. We believe Neways heads into 2012 positioned for considerable success.”

Golden Gate Capital shall have a board observer role on the board of directors.  

Biographies of New Directors

R. Brad Oates is Chairman and Chief Strategy Officer of Stone Advisors, LP (“Stone Advisors”), a private investment firm with a focus on turnaround as well as early-stage
situations.  Mr. Oates has had a distinguished career spanning over twenty years leading several turnaround and growth transactions in his capacity at Stone Advisors.  Prior to Stone Advisors, Mr. Oates had a successful career in the NFL with the St. Louis Cardinals, the Detroit Lions and the Green Bay Packers. Mr. Oates is a member of the board of directors of CIT.

Tyler M. Ricks is Founder and the former CEO of Yumnuts Naturals.  Mr. Ricks has had 19 years of general management, marketing, and sales experience in dynamic consumer products organizations, including Yumnuts Naturals, Bear Naked, Inc., Pepsi-Cola Company and Fisher-Price.  Mr. Ricks is a strategic leader with specific expertise in business development, brand marketing, innovation and operations.

James J. Zenni is President and Chief Executive Officer of Z Capital Partners, L.L.C. (“Z Capital”) where he is responsible for all portfolio management and business operations. Prior to founding Z Capital, Mr. Zenni was the founder, president and managing partner and 50 percent equity owner of Black Diamond Capital Management, L.L.C. (“BDCM”). During Mr. Zenni’s ownership of BDCM, he was responsible for the success, growth and management of its funds and co-managed numerous private equity transactions such as Euro Disneyland S.N.C., Exide Technologies, Inc., Imperial Sugar Company, New World Pasta Company and Smarte Carte Corporation.  Mr. Zenni is a member of the board of directors of Mrs. Fields Famous Brands, LLC.

Mark Gudis is a Managing Director at S.A.C. Capital. Prior to joining S.A.C. Capital, Mr. Gudis was a Managing Director and Partner with the Blackstone Group. Mr. Gudis is a member of the Board of Directors of a number of companies in the education, aerospace, transportation, healthcare, packaging, consumer products and business services sectors, and has been involved with more than $10 billion of capital transactions over a 25 year span.

Rahul Sawhney is a Managing Director of Z Capital and a member of the investment team. Prior to joining Z Capital, Mr. Sawhney was a member of the investment team at Black Diamond Capital Management, L.L.C. Mr. Sawhney has invested over $1 billion in non-investment grade companies including significant investments in the consumer products space.  Mr. Sawhney is a member of the Board of Directors of Thomas Nelson, Inc.

Sarah K. Jacoby is a Managing Director at S.A.C. Capital. Prior to S.A.C. Capital Ms. Jacoby was a Vice President at First Atlantic Capital, a private equity firm. Prior to First Atlantic Capital Ms. Jacoby was with New York Consulting Partners.

Scott St. Clair has served as CEO of Neways since September 2010 prior to which he served as interim CEO and CFO.  Prior to Neways, during more than 10 years with PricewaterhouseCoopers, Mr. St. Clair worked with many public companies, including several in the MLM and nutritional-supplement industries.

SPRINGVILLE, Utah, Jan. 19, 2012 / Neways Enterprises, a worldwide leader in dietary supplements and personal care products, announced today that it has completed a comprehensive out-of-court restructuring, allowing the company to significantly reduce its debt. As a result of the transaction, private equity firm Z Capital Partners, L.L.C. and
funds affiliated with S.A.C. Capital Advisors, L.P. will in the aggregate own a majority of Neways. Golden Gate Capital will maintain an equity stake in the Company.

“Part of the Healthy Homes mission is to assist in establishing healthy communities, and education is a critical foundation of any strong and self-sustaining community,” says Scott St. Clair, Neways CEO. “Neways feels fortunate to be involved in constructing a school that will ultimately lead children in Africa to a brighter future.”

Mali Rising Foundation has constructed 12 schools in Mali, Africa, the fourth most impoverished nation in the world. The founder, Yeah Samake, is a graduate of Brigham Young University and has close ties to Utah. He currently resides in Mali and is running for the office of president of that nation while participating closely in the running of the foundation.

“I could stay in America,” says Samake, “but America does not need me. Mali needs me. If you could see the joy in the children’s eyes when they realize they will have the opportunity to continue their education without facing the dangers of walking up to 20 miles round trip, you would feel the enormity of what you’ve done for them. We are so thankful to Neways and all the Neways distributors who are making this possible for these children.”

Mali Rising Foundation obtains part of the funding for the schools from private donations and part from the villages and government. The construction of the schools provides jobs to villagers, who help build, maintain, and teach at the schools. “In this way,” explains Samake, “we encourage hands up, not handouts.”

As part of the Neways Gives program, Neways also participated in donations for the Road Home homeless shelter and has announced its participation with the March of Dimes in 2012.