“Our leaders elsewhere in Europe have been asking us to open in Switzerland, because they’re excited to start building their businesses there,” said Brian Slobodow, president and COO of Neways, Inc. and managing director of Neways’ Europe region. “Several of our German Diamond Advisory Board members will be attending the launch meeting. We’re very enthusiastic about this new market.”

Initially, Neways is focusing on sharing the products and business opportunity with German-speakers in Switzerland. In the near future, marketing materials in French and Italian will also become available. A new French-language website recently opened for Belgium, and it will soon become fully functional in Switzerland as well.

Didier Schluchter, country manager for German-speaking markets, said, “I am looking forward to the opening of Switzerland, not only because I’m Swiss but also because the Swiss are great people and they are known to keep their word. Switzerland is a great match for our Neways mission, as they started many years ago with healthy living. I am looking forward to working with the Swiss distributors and hearing their input about our Neways business.”

Switzerland is Neways’ sixth European country where the full business opportunity is available. Neways already operates in Belgium, Germany, Hungary, Ireland, and the United Kingdom, and the company’s products are available for personal consumption in several additional European countries.

Through Neways’ global sponsoring program, distributors can build an international business across all Neways markets worldwide. For more information on sharing Neways with people in Switzerland, visit neways.com/opportunity/globalsponsoring.aspx.

Currently, this French site is dedicated to Neways’ Belgian market and can be accessed at neways.com by clicking on “Visit a regional site” and then choosing Belgium. In the future, this French-language site is also intended to serve Neways members living in Switzerland and France. Neways’ Switzerland market opens in May 2010, and the company’s France market is planned to open in late 2010.

“Our business builders in Europe have been very eager for this French site, because so many of their potential customers and downline speak this language,” said Brian Slobodow, president and COO of Neways, Inc. and managing director of Neways’ Europe region. “Now that we can compellingly tell our story in French, whole new markets will open up.”

Through Neways’ global sponsoring program, distributors can build an international business across all Neways markets worldwide. For more information on sharing Neways with French-speaking people in Europe, visit http://www.neways.com/Opportunity/GlobalSponsoring.aspx.

“With Durian Fusion®, Neways was the first to bring consumers the power of durian, the King of Fruits, and the response was tremendous,” said Jennifer Wolbers, vice president of sales and marketing at Neways. “People worldwide recognized the health benefits that came from the powerful formula and wanted more. So we began searching the globe for other wholesome fruits to combine with the durian and found that nature had already created the ideal pairing. Durian Fusion® is the perfect union of the King and Queen of Fruits, durian and mangosteen.”

Senior nutritional formulator Jasen Lavoie said: “I’m excited about the new Durian Fusion, because this formula combines many beneficial components of the fruits. We’ve minimized the processing, so the general integrity of the fruits stays intact. There are no added sweeteners, and consumers get the entire benefits of whole-fruit components, such as antioxidants and nutrients that various body cells can absorb.”

In addition to increased nutritional benefits, Durian Fusion® also helps Neways business builders achieve more success. “We’re excited about the new Durian Fusion not only for the benefits to our distributors’ health but to their business as well,” said McKell Robbins, associate brand manager at Neways. “The new formula tastes great, and this is an amazing evolution of an exceptionally powerful product.”

For more information about the new, improved Durian Fusion®, check your local market’s Neways website.

Now, Jared and his wife Claire, who is also a race walker, are preparing to compete in the Commonwealth Games this October in New Delhi. “It would be a dream come true for both of us to bring home gold medals for Australia,” Jared said. Both he and Claire recently won gold medals at Australia’s National 20-kilometer Walk Championships.

Neways is pleased to sponsor Jared’s athletic endeavors by providing him with a monthly supply of Neways products. “By using Neways products, we have been giving our bodies the best supplemental source of vitamins and minerals,” Jared said. As part of his athletic training and preparation, he takes Feroxin, Ming Gold, Orachel Plus, EFA Krill Complex, Neways Green Qi, Revenol, Cascading Revenol, ChelaMin and Ming VMM.

“We need to prepare our bodies to be at their best,” says Jared. “We will cover some 4,000 kilometers each in training from now until the Commonwealth Games. This training will definitely take a toll on our bodies. As we want the best for our health, we have been using Neways products to give us a helping hand. This support gives us the confidence that we will be able to perform at our best when we stand on the starting line.”

“We thank Eric for his contributions to the company, his tireless work ethic, and his dedication to Neways’ distributors, and we look forward to his continued contributions to the business in a consulting role,” said Prescott Ashe, Managing Director of Golden Gate Capital and Chairman of the Board at Neways.

“Neways is a critical investment for Golden Gate Capital, and we remain enthusiastic about the company’s prospects,” Ashe said. “We have ample capital to invest in the business to fund its future growth, and we are fully committed to the success of the company and, more importantly, its distributors.”

In his departure message, Eric Larsen said: “I leave Neways with nothing but positive feelings for this company and its future. Our sale to Golden Gate Capital in late 2006 was a fortunate event, both for our distributors and our mission. We have transformed to a truly world-class health and wellness company. I’m grateful for the opportunity I had to oversee these improvements.”

Interim CEO Scott St. Clair said: “I’m passionate about Neways, and I’m eager to do whatever I can to help the company keep progressing. This is an incredible company with a unique mission, and our distributors deserve the very best. We will continue to introduce life-changing products, expand our markets, improve our distributor support systems, and help new generations of business-builders emerge. We’ll miss Eric, and we wish him the very best.”

“Our distributors down under were so excited to see this long-anticipated new line, and they absolutely love it,” said Kelly Bellerose, senior category manager for personal care at Neways. “During the convention, the new products were flying off the shelves. TrueTouch® Skin Care will benefit distributors all over the world and enhance their lifestyles.”

Improving People’s Lives with TrueTouch® Skin Care

TrueTouch® Skin Care is a daily four-step regimen of safety-conscious skin care products featuring scientifically engineered formulas designed to effectively communicate with the skin. The exclusive ingredients in each TrueTouch® product restore skin to its receptive, balanced state and deliver moisture, nutrition, and protective compounds with precision.

“TrueTouch® Skin Care talks to skin like no other skin care system in the world,” said Jennifer Wolbers, vice president of sales and marketing at Neways. “This line incorporates today’s most advanced knowledge on the science of skin care. I’m very proud of our team for putting together a line that improves people’s lives in so many ways. Not only does TrueTouch® Skin Care give our members healthier, younger-looking skin, but it also provides more income from sharing these exclusive, high-demand products.”  

Designed and Endorsed by Skin Experts

Several experts attended the Australia event and proclaimed their approval of TrueTouch® Skin Care. For example, Dr. Andrew Berman, a world-renowned Beverly Hills plastic surgeon and Neways Product Expert Panel member, enthusiastically endorsed the new line.

“With TrueTouch® Skin Care, Neways has pioneered new formulations using the safest ingredients,” said Jamie Anderson, director of research and development for personal care at Neways. “We avoid more than 3,000 scientifically controversial ingredients, which makes it more challenging to formulate new products. With TrueTouch® Skin Care, we’ve combined the newest scientific understanding with some of the world’s most effective and safe ingredients, and the results speak for themselves.”

TrueTouch® Skin Care is designed to complement the company’s popular line of TrueTouch® Color Cosmetics. “These two lines feature ingredients that synchronize together,” said Holly Stone, product brand manager at Neways. “TrueTouch® Skin Care creates an ideal foundation of skin health, and TrueTouch® Color Cosmetics give you the tools to complete your individual look of pure beauty.”

“This Magic 10 initiative is full of power and excitement,” said Neways president and COO Brian Slobodow, who also leads the company’s Europe market. “The central theme of the meetings was sponsoring. Magic 10 is already helping us in our endeavor to bring the Neways Healthy Homes mission to even more households across the European region.”

Most attendees agreed that the biggest highlight of Magic 10 was the launch of Acai Action. “This fabulous-tasting fruit-juice formula harnesses some of nature’s most powerful energy enhancers,” said Shaun Charity, managing director of Neways in the U.K. “Handy mini-bottles provide truly portable power! It’s supercharged with Brazilian acai berries, green tea, eight antioxidant fruit juices, plus guarana, yerba maté, and vitamin B1. Acai Action is smooth and great tasting, and it’s easy to drink too, because it’s noncarbonated and free from artificial coloring and sweeteners.”

Following are testimonials from European distributors about this stimulating new product:

• Ashley and Mandy Rickard: “We take Acai Action before we do our workouts each morning, and we really notice the difference. What it seems to do is bring you up gently and give you extra energy, but unlike most other drinks that give you a quick rush, this lasts. It tastes great and is a healthy start to the day.”
• Morag and Hamish Rosie: “After sampling the new product, Morag did not sleep while I drove home. This has never happened before! Wow, Acai Action is going to be a great success. It increases our energy and performance. Exciting!”
• Tina Cartwright: “My husband has always been skeptical of health drinks. But he leads a very hectic life and is often on the road by 5:30 a.m. and not home till 7:30 p.m., which worries me. I asked him to humor me and try Acai Action, and now he asks me to leave one out for him every morning!”
• Rita Wolfers: “I am almost 77. I drank a bottle of Acai Action on the way home from our meeting and felt tip-top to drive for the three hours it took us. I am usually quite tired towards the end of my journey, but Acai Action did the trick.”
• Louisa Marsh: “My husband, Nigel, has been doing shift work, with long hours playing havoc with his body clock and energy levels. Since he started to drink Acai Action, he has noticed a phenomenal difference in his energy level and his ability to stay alert and feel refreshed. He now has a healthy energy drink instead of many cups of coffee.”
• Sandra & Andreas Schwormstädt: “The Magic 10 meeting was worth it for everybody. Neways is on the right track, and the new product is very promising. After 11 years of Neways, we have seen and heard a lot, and now we have the feeling again that Neways is heading in the right direction.”
• Norbert Trux: “Thank you for the absolutely wonderful event last weekend. The presentation of Neways was excellent. It is typical for the MLM industry to be full of hype and talk in gigantic terms, but the Neways management team makes it refreshing, healthy, credible, and positive—just better and different. I can bring my new team partners to corporate events and afterward still say with pride and passion: I am Neways. Thank you for the support.”

In addition to Acai Action, the Magic 10 tour also featured training on how to sponsor, introduction of Maximol Solutions® mini-bottles and a Neways product sampler called the Experience Kit, web improvements, a Healthy Homes survey, new videos, new market openings planned for France and Switzerland, and more.

 At a recent prelaunch Diamond event in Japan, people lined up outside the showroom because they were so eager to learn about this new product. After hearing marketing vice president Jennifer Wolbers’s presentation, people rushed to the counter to purchase Acai Action®. With 800 people in attendance, 953 cases of Acai Action® were sold.

“When it comes time for an energy boost, people don’t want a pick-me-up packed with synthetic ingredients and refined sugars that give them a quick buzz but then cause them to crash,” said Wolbers. “People want natural energy—energy from a supplement that’s packed with the building-block ingredients the body needs to produce energy. And that’s what people get in Acai Action—natural energy.”

 Unlike most store-brand energy drinks, Acai Action® is a noncarbonated beverage with all-natural sweeteners and no artificial colors. “Acai Action® naturally ramps up the energy people’s bodies need to function, move, and think,” said Wolbers. “It all adds up to an energy-filled, more focused time and a boost in metabolism.”

Acai Action® officially launched in Japan on January 18 and in Europe on January 29.  “I haven’t seen this much advance excitement about a product in a long time,” Wolbers said. “Acai Action® is certain to be a huge blockbuster for Neways and for our distributors.”

“How can you not look at the news and see the devastation and not want to help?” asked managing director Thierry Sorhaitz. “I am so grateful that I work for a company that cares and responds to those in need.”

Neways North America partnered with Globus Relief, a nonprofit organization, to ship its donation to Haiti and is very grateful for their trusted partnership. Globus Relief and Neways have worked together on many projects.

“Thanks to donors like Neways, Globus Relief is able to make a timely response to help the victims of the Haiti earthquake,” said Globus Relief’s director of donor relations, Darlyn Eddington. “With our distribution channels in place, the Neways donation of hygiene products will help meet the critical needs of those suffering such devastating losses. Thank you, Neways.”

This donation was put together quickly, thanks to the combined efforts of many Neways employees, including the stock-room employees who prepared the shipment, the driver who rushed it to Globus, and others who organized the aid.

“It’s great to see us all work together for the benefit of others,” said Sorhaitz. “It’s a wonderful feeling to know that you’re thinking outside of yourself and to see everyone coordinate and come together for the common good. ”

Neways communications coordinator Megan Lavin’s husband has family in Haiti. “I know that these products will make a huge difference in survivors’ lives,” she said. “It adds extra meaning to know that my company’s products will be benefiting people so close to my heart. It helps me feel like I was able to contribute and add my small part.”

If you wish to donate, please contact Globus Relief at 801-977-0444.

When local Neways distributor Mary O’Connor heard about children’s visit, she arranged a donation of Neways products to the group, including the children’s nutritional supplement Junior Max™ and Neways Advanced Probiotic Formula. During a fund-raising activity for these children, visitors were treated to makeovers by Neways distributors using Neways products.

“Our mission to make every home a Healthy Home, one home at a time, is wonderful,” says Mary, who won the Pioneer Award at a recent Neways convention. “Another thing I love about this company is that anyone can succeed. If you have the desire and the belief, you can do it. The products are amazing and I just love them: My home is a Neways home.”