TrueTouch® Skin Care Begins Global Rollout

After more than three years of intensive research and development, Neways’ new line of TrueTouch® Skin Care products made its debut at the company’s Australia convention in February, with launches coming soon in Europe, Japan, Singapore, Taiwan, Hong Kong and North America.

“Our distributors down under were so excited to see this long-anticipated new line, and they absolutely love it,” said Kelly Bellerose, senior category manager for personal care at Neways. “During the convention, the new products were flying off the shelves. TrueTouch® Skin Care will benefit distributors all over the world and enhance their lifestyles.”

Improving People’s Lives with TrueTouch® Skin Care

TrueTouch® Skin Care is a daily four-step regimen of safety-conscious skin care products featuring scientifically engineered formulas designed to effectively communicate with the skin. The exclusive ingredients in each TrueTouch® product restore skin to its receptive, balanced state and deliver moisture, nutrition, and protective compounds with precision.

“TrueTouch® Skin Care talks to skin like no other skin care system in the world,” said Jennifer Wolbers, vice president of sales and marketing at Neways. “This line incorporates today’s most advanced knowledge on the science of skin care. I’m very proud of our team for putting together a line that improves people’s lives in so many ways. Not only does TrueTouch® Skin Care give our members healthier, younger-looking skin, but it also provides more income from sharing these exclusive, high-demand products.”  

Designed and Endorsed by Skin Experts

Several experts attended the Australia event and proclaimed their approval of TrueTouch® Skin Care. For example, Dr. Andrew Berman, a world-renowned Beverly Hills plastic surgeon and Neways Product Expert Panel member, enthusiastically endorsed the new line.

“With TrueTouch® Skin Care, Neways has pioneered new formulations using the safest ingredients,” said Jamie Anderson, director of research and development for personal care at Neways. “We avoid more than 3,000 scientifically controversial ingredients, which makes it more challenging to formulate new products. With TrueTouch® Skin Care, we’ve combined the newest scientific understanding with some of the world’s most effective and safe ingredients, and the results speak for themselves.”

TrueTouch® Skin Care is designed to complement the company’s popular line of TrueTouch® Color Cosmetics. “These two lines feature ingredients that synchronize together,” said Holly Stone, product brand manager at Neways. “TrueTouch® Skin Care creates an ideal foundation of skin health, and TrueTouch® Color Cosmetics give you the tools to complete your individual look of pure beauty.”