Acai Action® Poised for Blockbuster Success

As Japan and Europe launch Acai Action®, the new noncarbonated natural energy drink from Neways, excitement is building around the world.

 At a recent prelaunch Diamond event in Japan, people lined up outside the showroom because they were so eager to learn about this new product. After hearing marketing vice president Jennifer Wolbers’s presentation, people rushed to the counter to purchase Acai Action®. With 800 people in attendance, 953 cases of Acai Action® were sold.

“When it comes time for an energy boost, people don’t want a pick-me-up packed with synthetic ingredients and refined sugars that give them a quick buzz but then cause them to crash,” said Wolbers. “People want natural energy—energy from a supplement that’s packed with the building-block ingredients the body needs to produce energy. And that’s what people get in Acai Action—natural energy.”

 Unlike most store-brand energy drinks, Acai Action® is a noncarbonated beverage with all-natural sweeteners and no artificial colors. “Acai Action® naturally ramps up the energy people’s bodies need to function, move, and think,” said Wolbers. “It all adds up to an energy-filled, more focused time and a boost in metabolism.”

Acai Action® officially launched in Japan on January 18 and in Europe on January 29.  “I haven’t seen this much advance excitement about a product in a long time,” Wolbers said. “Acai Action® is certain to be a huge blockbuster for Neways and for our distributors.”